Recruit Your Word-Of-Mouth Marketing Team

(from the book 29% Solution by Dr Ivan Misner & Michelle Donovan)

Tip 4 - Recruit Your Word-Of-Mouth Marketing Team

These people
1. Know you very well,
2. Really like you,
3. Trust you.
They are influential people whose recommendations and testimonials carry great weight with your preferred clients and are willing to establish a reciprocal referral relationship with you. They help create buzz in the community because they believe in what you do..

Things turn out best for the people who make the best of the way things turn out." - Radio and TV Personality, Art Linkletter

Your action for today is to take a challenge or setback you are currently experiencing and turn it into a learning opportunity.